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digital marketing tips for hotels resorts

Digital Marketing Tips for Hotels and Resorts

You may be thinking, “Why do hotels and resorts need a strong digital presence?” The answer is simple: because it’s 2023 and your 90% customers are already shifted to digital habits. That means it’s time for you to start thinking about how your hotel can better connect with your customers online. Having a strong digital presence is important for any business today, but especially so for hotels and resorts. Hotels are known for providing great hospitality services, but if guests don’t know about them or have an easy way of finding out about them then they won’t be able to enjoy those services as much as they could have otherwise! So here are some quick tips for you to scale your business through digital solutions: Social media is a great way to connect with your customers. You can share information about your hotel or resort, promote special offers and events, and get feedback from customers. And of course, it’s also an excellent way to market your business. There are many social media sites that you should be using as part of your marketing strategy – the most important ones being Facebook, Instagram, Twitter, and Pinterest. If there’s anything else out there that you think would work well for hotels/resorts then by all means give it a try! Technology is an enabler, not a replacement. It’s important to remember that technology should be used in order to enhance the customer experience or improve the hotel experience in some way–not as a way of replacing human interaction with guests. For example, if you’re looking for ways to improve service levels at check-in, consider investing in self-service kiosks where guests can check themselves in without having any contact with staff members at all! We live in a world where people are using their phones and tablets more than ever before. In fact, mobile devices account for almost half of all digital media time and traffic. If you don’t have a mobile-friendly website, you’re losing visitors who could otherwise be booking rooms with your hotel or resort–and even worse, you’re not showing up in Google search results as often as you should be because Google penalizes websites that aren’t optimized for mobile devices. So how can you make sure that your site is ready for the world? If you’re going to start a blog, you need to be committed. That means updating it regularly and posting content that’s valuable for your visitors. There are no hard-and-fast rules about how often you should update; some blogs update daily or even more than once per day, while others do so less frequently (perhaps weekly). The most important thing is that whatever schedule works best for your hotel or resort can be sustained over time–if the frequency of posts becomes too much for you or your staff to handle, then it won’t work well as a marketing tool anyway! When deciding on how frequently to post new material on your own website’s blog page(s), consider what types of information would be most helpful/valuable for potential guests visiting our site: How often do they check their email inboxes? What kind of topics would they like us talking about? Are there events coming up at this location that we could promote via social media channels like Twitter? These questions will help determine how often we should be publishing new content online so readers can find fresh information when needed most.” Chatbots are a form of artificial intelligence that can be used to provide customer service, sales assistance and information. Chatbots are especially useful for answering simple questions. For example, if a guest asks about the weather in your destination city or whether you have an airport shuttle service, it’s easy for a chatbot to answer those questions without needing human intervention. However, there are other situations where it would be helpful for guests to receive more complex answers from the hotel staff or even see what their room looks like before making their final decision about staying at your property – this is where virtual reality comes into play! Do you know what digital marketing is? If not, don’t worry-we’ll get to that in a minute. But first: why should hotels and resorts care about digital marketing? Well, there are lots of reasons! First of all, it helps you reach new customers who may not otherwise have heard about your hotel or resort. And it also helps retain current guests by keeping them engaged with your brand after they leave home (and before they come back). Plus, some people like using social media platforms like Facebook and Twitter because they’re convenient; being able to connect with a company digitally means no need for phone calls or emails during business hours! Conclusion: We hope these tips have helped you to understand why it’s important to engage with your guests digitally. The truth is, people expect a digital experience and they’re not going to stay at a hotel or resort that doesn’t offer one.  I am Prakash, an entrepreneur, a skilled digital marketing consultant, a trainer, and a speaker.So, if you wish to upskill your team, upgrade your digital strategies or leverage your brand presence on digital media, feel free to get in touch with me.

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Top 5 YouTube Channel for Every Digital Marketer

The 5 Best YouTube Channels for Every Digital Marketer

In the fast-paced world of digital marketing, staying up-to-date with the latest trends and strategies is crucial for success. YouTube has become a treasure trove of valuable content for digital marketers, with numerous channels offering expert advice and insights. In this blog post, we will dive into the top five YouTube channels that every digital marketer should follow. From industry titans to niche experts, these channels provide a wealth of knowledge, inspiration, and actionable tips to enhance your digital marketing efforts. 01 – Neil Patel: Channel Start Year: 2011 Number of Subscribers: Over 11.7 Lakh Total Video Watch Time: More than 50 million minutes Neil Patel is a renowned digital marketing influencer and entrepreneur who has made significant contributions to the industry. Known for his expertise in SEO and content marketing, Neil’s channel provides in-depth tutorials, case studies, and practical strategies. He often shares lesser-known techniques and tools to help marketers stay ahead of the curve. Neil’s engaging and data-driven approach makes complex marketing concepts accessible to marketers of all levels. 02 – Pat Flynn: Channel Start Year: 2009 Number of Subscribers: Over 4.11 Lakh Total Video Watch Time: Over 27 million minutes Pat Flynn is a successful online entrepreneur, author, and podcaster, known for his transparent and authentic approach to business. His YouTube channel, “Smart Passive Income,” offers a wealth of knowledge on various aspects of digital marketing, including affiliate marketing, podcasting, and passive income strategies. Pat’s unique storytelling style and willingness to share his own successes and failures make his content relatable and inspiring. He also regularly features interviews with industry experts, providing valuable insights and perspectives. 03 – HubSpot Marketing: Channel Start Year: 2007 Number of Subscribers: Over 3.16 Lakh Total Video Watch Time: Over 20 million minutes HubSpot is a leading CRM and marketing software provider, and their YouTube channel focuses on educating marketers on various aspects of inbound marketing and sales. The channel covers a wide range of topics, including content creation, email marketing, social media, and lead generation. HubSpot’s videos are well-produced and often feature actionable tips, real-world examples, and interviews with industry leaders. By following HubSpot’s channel, marketers can learn how to leverage inbound marketing strategies to attract, engage, and delight their audience. 04 – Social Media Examiner: Channel Start Year: 2009 Number of Subscribers: Over 2.80 Lakh Total Video Watch Time: Over 14 million minutes Social Media Examiner is a go-to resource for marketers seeking the latest insights and trends in social media marketing. Their YouTube channel offers in-depth tutorials, expert interviews, and case studies focused on maximizing the impact of social media platforms. From Facebook advertising to Instagram marketing and YouTube strategies, Social Media Examiner covers a broad spectrum of social media topics. Additionally, they frequently host live events and webinars, allowing marketers to interact and learn from leading experts in the field. 05-  Moz: Channel Start Year: 2007 Number of Subscribers: Over 80K Total Video Watch Time: Over 3 million minutes Moz is a trusted name in the world of SEO, and their YouTube channel is a goldmine of SEO knowledge and best practices. Their videos cover a wide range of SEO topics, such as keyword research, on-page optimization, link building, and technical SEO. Moz’s team of experts provides valuable insights and actionable tips to help marketers improve their website’s visibility in search engine results. The channel also features Whiteboard Friday, a popular series where complex SEO concepts are explained through visual presentations. Conclusion: Digital marketers constantly need to upgrade their skills and stay informed about the latest trends in the industry. The five YouTube channels mentioned above offer a wealth of knowledge, insights, and practical tips to help marketers enhance their digital marketing efforts. From SEO to social media marketing, these channels cover a wide range of topics and provide valuable resources for both beginners and seasoned professionals. By following these channels, digital marketers can stay ahead of the curve and ensure their strategies remain effective in an ever-evolving digital landscape. Stay updated on the latest digital marketing news and strategies by subscribing to our blog and following us on social media. We provide valuable insights and tips to help you succeed in your online endeavors. I am Prakash, an entrepreneur, a skilled digital marketing consultant, a trainer, and a speaker.So, if you wish to upskill your team, upgrade your digital strategies or leverage your brand presence on digital media, feel free to get in touch with me.

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